5 Interesting Insiders About The Bhujia Barons, Haldiram’s


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Haldirams is associated with every Indian household by default. I mean who hasn’t tried their lip smacking bhujia right? The history of this company dates back to 1937 when one dream transformed the entire Indian snacking industry.

Below we list some things we are sure you didn’t know about Haldiram’s:

  1. The name was coined in Calcutta:

Though the first shop was set up in Bikaner, the youngest son Rameshwar Lal had ventured into Calcutta and set up a stall there, it was over here that he had come to be known as “Haldiram”.

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  1. Not Just India:

Haldiram’s is famous not just in India but their products are also found in U.A.E, Australia, New Zealand, Canada, U.S.A, U.K etc.

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  1. Over 100 products:

That’s right, apart from the simple Bhujias, Haldiram’s also has several other products including cookies, crackers, savories, ready-to-eats and even frozen foods!

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  1. Revenue:

Their overall revenue generated is more than the combined revenue of Mcdonalds and Dominos put together!

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  1. There’s a book written about them:

The Bhujia Barons: The Untold Story Of How Haldiram Built a 5000 Crore Empire is a highly selling book that tells the entire story about the kings of Indian snacks.

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What are you waiting for? Grab your pack of Aloo Bhujia now!

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